At the SIPA 2019 Awards Luncheon earlier this month, Kirstina Colvin, president of Pub K Group, was named the winner of the Andy McLaughlin Rising Star Award. The other three finalists were:

The theme for SIPA Annual 2019 is Make More Money and no session might symbolize that more than Launching a New Event and Reinvigorating Existing Ones with Brian Cuthbert, group vice president, Diversified Communications. "Learn tips on how to get started with generating revenue for an event, even when you don't have a separate department or resources dedicated to this endeavor."

Editor's note: This is the sixth of an ongoing series profiling the 2018 SIPAward winners. See links to the others below.

Do we try enough new ways of doing things? I was just reading about a 2016 SIPAward-winning marketing campaign by Cynopsis Media, a division of Access Intelligence, for a webinar titled, How to Use Snapchat to Reach & Deepen Your Audience. One of their four panelists was a 15-year-old social influencer named Alexis G. Zall.