Posts Under: Matt Weiner

Audience First: How ALM is Scaling First Party Data to Better Compete with Social Media and Third-Party Providers

Editor’s Note: On Sept. 26 at 11am ET, Connectiv’s Digital Media Council will host ALM’s Matt Weiner and Joann Kropp talking about how ALM put its first-party data to work and created Audience First. The meeting can be attended remotely. Click here to register or email mkinsman@conectivb2b.net. 

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ALM is Charter Client for Launch of ConnectivU, an On-Demand Digital Training Platform for Media and Information Companies

ALM is the charter subscriber for ConnectivU, a comprehensive online continuing education platform from Connectiv, the Business Information Association, that debuts today offering training for digital advertising sales, with additional courses to be rolled out over the next 12 months on content development, events, advanced leadership for senior executives and building data and information products.

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Bill Carter on ALM’s Sales and Content Realignment, Launch of Global Newsroom

It’s been a busy past month for ALM, which announced the realignment and centralization of both its business and content sides, and today launches a global newsroom that positions its 170 journalists and editors in North America, London and Hong Kong to work together in new ways. The new global newsroom includes,

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