Posts Under: hiring

Hiring Tips from Experts Help Us to Think More Innovatively

At the upcoming 40th Annual SIPA Conference, Andy Swindler, president of Astek Consulting, will speak on a great panel in a content marketing session—he's writing a book about purposeful storytelling in business. Hearing that made me think of a previous conversation we had.


6 Takeaways for Building Up Your Marketing

"I like people who know how to work. Done is better than perfect. So when people tell me [in interviews] about their weekend projects in their house, like the treehouse they built and they couldn't go to sleep until it was done, that's a cool thing." — Dottie Mattison, CEO of Gracious Home New York in a Q&A last week in The New York Times