The subscription industry is solely based on billings earned and retained. While high retention rates are a great focus and goal for any organization, how do we consistently deliver more value to our customers is the key question to answer. How do we do all of that consistently, effectively and efficiently? How do you create a customer centric culture? How do maintain those relationships at scale? What can data tell you about your customers? How does customer success fit into your organization, big or small? Do you fully understand your buyer’s perspective?

The impact a good customer success strategy and structure can have on an organization is monumental. Anticipating and understanding your customer needs and effectively communicating with the customer is absolutely critical in today’s customer driven world. But how do we do all of that effectively and efficiently? How do you create a customer centric culture? How do maintain those relationships at scale? What can data tell you about your customers? How does customer success fit into your organization, big or small? Do you fully understand your buyer’s perspective?