Whether you cancel or postpone an event should be "based on the information you have today. You have to look to your customers," said Alicia Evanko, executive vice president, Travel Group Global Events, Northstar Travel Group, during a webinar Thursday on Coronavirus and Your Events: How to Make Decisions that Protect Your Business and the Safety of Your Staff. (Members can watch the webinar or download a written transcript here.)   "For us our final decision to postpone our May event was customer feedback. You want to plan these things now. Because come the fall, everyone is moving their events. You want to get out ahead. Any event in May or June, it's a tough call... You have to consider who your audience is, how big your event is and if you want to keep it in the same calendar year. The sooner you get there the better."   Even in the couple days since that webinar, May events seem more fleeting. Evanko offered an example of an event that they wanted to m ...

“. . . as education companies we can't just come up with a great product, show it to teachers, and expect to be successful. Our products and services have to help decision makers with their state and federal compliance and intricately defined funding requirements if we are going to be successful. If we don’t know what these are, we can’t get our products accepted.”  — Mitch Weisburgh, Managing Partner, Academic Business Advisors

Why Winning a CODiE Award Fuels Company Momentum, a guest blog by 2018 CODiE Award Winner Highspot.

SIIA’s TechChats provides a look into some of the most successful executives in our industry. Hear how many of them got to where they are today, what is shaping their businesses and the industry today, and special advice they would give to others trying to grow a successful company.

Connectiv, the Business Information Association announced today that it has launched ConnectivU, a comprehensive online continuing education platform. ConnectivU provides member and nonmember companies with a personalized way to build and strengthen skills in areas important to business transformation and expansion. ConnectivU is powered by Bluesky eLearn.

An introduction to one of the newest members to join SIIA’s Software & Services Division, Mintigo. This is an exclusive interview with the CMO, John Bara, to learn a little more about artificial intelligence and predictive analytics in relation to sales and marketing.  more

Key Customer Service Principles from e-Builder, SIIA Customer Success Team of the Year

In our final event of 2016, the Software and Services division gathered in San Francisco for a one day event focused on Finance. Previous Finance events were held in Nashville and Denver earlier this year and also included CPE credits for attendees. The finance community sent its leading executives to connect and engage in conversation around topics unique to the finance department.  

For Immediate Release SIIA Communications Contact: Allison Bostrom, 202.789.4466, abostrom@siia.net PR Contact: Farrah Ahamad, Rational 360, 202.684.3273, farrahahamad@rational360.com

This blog is sponsored content by a 2016 BIMS sponsor: Real Magnet