Look at your data. "[Data] value is in the eye of the beholder," said Michael Marrale, CEO, M Science, in an informative Alternative Data 101 session with Meg Hargreaves, COO, Industry Dive. "You'll find value in surprising places. Typically, we've partnered with companies that don't fully realize the value of their data. They can be surprised" when told their data has value and content licensing potential. "Don't think that size of the company is the main factor. It's really about the data. You can have relatively small revenue but big data capabilities." 

There is something really good to these virtual conferences. I just watched the director of strategic initiatives for The Washington Post and he was great. (I will report on it here next week.) He even told a funny Jeff Bezos story.)   It doesn't work for everything. Theaters have tried to put some productions online and it's tough. (Although, Bryan Cranston and Sally Field doing A.R. Gurney's Love Letters tonight at 8 could be different. See it here free.)   Sitting at home, we can focus on speakers online—even with the occasional pets, kids and laundry disruption. SIPA 2020 June 1 motivational keynote Don Harkey told me that he likes the idea that he can mention an article and people can bring it up, or they can comment as he goes along, and he can play off that energy   "The more that we can mimic the one-to-one ...

Even before Don Harkey, CEO of People Centric Consulting Group, and I started a Zoom conversation on Monday—you are in for a treat when he keynotes the first-ever SIPA 2020 Virtual Conference on June 1!—we both laughed. I think it was because each of us used "pivot" in the first sentence that we spoke.   "That's the word of the month for me," he said.   It's probably the word of the year for all of us. Funny, when I looked it up in Webster's just now, the noun appears first—"a person, thing or factor having a central or major role, function or effect." The second definition reminded me that it's what we call the center in basketball, almost an antiquated term now that the game has changed so much and centers matter less.   But I digress. It's the verb pivot that we have all been living the last two months—turning, changing to something new. And accepting.   "My favorite story is that my 75 year-old mother-in-law is teac ...