Posts Under: Audience First

Audience First: How ALM is Scaling First Party Data to Better Compete with Social Media and Third-Party Providers

Editor’s Note: On Sept. 26 at 11am ET, Connectiv’s Digital Media Council will host ALM’s Matt Weiner and Joann Kropp talking about how ALM put its first-party data to work and created Audience First. The meeting can be attended remotely. Click here to register or email