We've stressed in our outreach for the Business Information & Media Summit (BIMS), Nov. 11-13 at the Margaritaville Hollywood Beach (Fla.) Resort that this edition of BIMS would resemble the SIPA Marketing conferences of yore, but with even more opportunities for learning and networking than those events had. (See full schedule here.)

"Ultimately, the balance we have to find is how we still do journalism and stay true to our mission while incorporating innovation, technology, and product thinking in a way that allows us to be very value-centered in relations to our readers."

"We talk constantly about pageviews and engagement rates, circulation stats and Nielsen ratings, subscriptions and donation rates, but all that happens when we successfully offer something to human beings that is of value to them," said Tamar Charney, managing editor of NPR One, in NiemanLab's Predictions for Journalism 2019..

Dan Grech, president of BizHack Academy in Miami, now devotes his professional life to how to best reach audiences. "We're all in business to give customers what they need when they need it," he said in a BIMS session in November about the customer journey.

Like many publishing entrepreneurs, Dan Grech—founder and lead instructor of BizHack Academy for digital marketing training which he started in 2017—spent his early career as a journalist. As an intern at The Miami Herald, he was part of Pulitzer Prize-winning team coverage of the Elián González INS raid. "I call that my award for being in the right place at the right time," he said humbly.