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Under: Ashlee Bovello
"We're incorporating a lot of video on the site [opisnet.com] now because people are visual," said Rick Wilkes, director of marketing for OPIS, in his session at SIPA Annual 2018 titled Transforming Your Website into a New Prospect Magnet.
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There was so much good information in a session from SIPA Annual 2018 that I just re-listened to—titled Transforming Your Website into a New Prospect Magnet—that I don't know where to start. Fortunately, that's one problem that Ashlee Bovello, SEO and website marketing manager for OPIS by IHS Markit, addressed.
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