Posts Under: Grimes McGovern

More SIPA July Member News

Industry Dive Acquires NewsCred's Content Marketing Studio and Services   Industry Dive, a leader in business journalism, and NewsCred, a global leader in enterprise content marketing technology, today announced that Industry Dive will acquire NewsCred's Content Marketing studio and services business including assets, people and clients. NewsCred will retain its software products.   Jane Qin Medeiros, NewsCred’s SVP of global customer success, will lead a team of 40 former NewsCred employees as a standalone business unit within Industry Dive. This will expand Industry Dive’s footprint with locations in New York and London.   “Whether based on award-winning independent journalism or sector-leading marketing services, both organizations share a common foundation built on exceptional content,” said Industry Dive Co-founder and CEO Sean Griffey. “This acquisition will continue to a ...

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How Events Are Finding New Revenue (and Securing Budgets for Rescheduled Shows at the Same Time)

As publisher events originally scheduled for the first and second quarters of 2020 migrate to a fall season already packed with existing conferences and trade shows, preserving original attendee and sponsorship budgets is no sure thing.   

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