September 28, 2018 by Ronn
Terese Herbig was named president of EnsembleIQ’s The Path to Purchase Institute. Herbig will be tasked with driving the growth of the institute’s community through events and professional development services. She will also continue upholding her existing responsibilities as president of EnsembleIQ’s consultancy platform, Enterprise Solutions. Herbig has over three decades of experience and joined EnsembleIQ in 2014.
November 28, 2017 by Ronn
"It was a fun, multi-channel, multi-touch campaign that we tied to both internal and external celebrations. Ads ran during the charity week in all our newsletters. It proved to be a positive campaign [inside BLR and with customers]. We even dedicated a BLR board room to our founder, Bob Brady."
February 10, 2017 by Ronn
I was just looking back over some past articles for renewal and recruitment tips and thought I could match up three of the best suggestions with actual, recent campaigns.
This week, WATT Global Media kicks off a year-long celebration commemorating the 100th anniversary of its launch (to see a full list of activities scroll down). However, from its beginnings as the Poultry Tribune Company in 1917 to its re-branding as WATT Global Media in 2014, WATT has always been about looking forward and it’s a mindset that the company will prioritize even as it celebrates it past, from the launch of a special content series exploring the future of the markets it serves, forecasts of revenue growth in events, digital and even print, the launch of a subscription data business in the second quarter that could forge a new path for the company, and continued emphasis on the company’s Line-of-Sight initiative, which clarifies and re-enforces each employee’s contribution to company goals.