Posts Under: Arno Langbehn

How Behr's Parlayed Its Topic and Audience Knowledge Into Event Success

I might not think that a behind-the-scenes look at the food inspection services at Frankfurt Airport is all that exciting, but for heads of quality management and food safety in Germany, it is. The area is normally restricted to visitors, and the criteria used to check the incoming food and what leads to rejection of the products can be telling in the field.


Tips for Making it 'Small' in Hollywood May Just Lead to Making it Big

"Cleverness is overrated, and heart is underrated," wrote comedian and filmmaker Mike Birbiglia in an article in The New York Times last week titled 6 Tips for Making It Small in Hollywood. Or Anywhere. Birbiglia became widely known for a fun film a few years ago called Sleepwalk With Me, and has an interesting film out now called Don't Think Twice.