"In the time of the COVID-19 pandemic," begins a message on the SIPA member Ace Infoway site, "We take this moment to express our gratitude and support!"

"Gas station owner Mike is struggling to keep up with the times, and not just in his wardrobe."

On Jan. 17, OPIS put up a blog post titled Oil Prices in 2019: A Quick Video Preview. The two-and-a-half-minute video features OPIS chief oil analyst Denton Cinquegrana talking about pricing from his desk. Below the video is a promo for their free Oil Market Outlook with a large green download button.

Editor's note: This is the eighth of an ongoing series profiling the 2018 SIPAward winners. See links to the others below.

Kiplinger Hires ex-USA Today Columnist Waggoner as Senior Associate Editor; Knight Kiplinger Interviewed in Forbes

"The big mistake that some brands make when they think about social content is that they see it as an extension of their traditional advertising and communications plan, which is all about transmitting. Social media requires engagement; it is about understanding that, actually, sometimes it's valuable just to be part of the conversations. You can only do that if you've taken the time to build an authentic brand personality."

FiscalNote Completes $180m Acquisition of CQ Roll Call From The Economist Group

"We're incorporating a lot of video on the site [opisnet.com] now because people are visual," said Rick Wilkes, director of marketing for OPIS, in his session at SIPA Annual 2018 titled Transforming Your Website into a New Prospect Magnet.

There was so much good information in a session from SIPA Annual 2018 that I just re-listened to—titled Transforming Your Website into a New Prospect Magnet—that I don't know where to start. Fortunately, that's one problem that Ashlee Bovello, SEO and website marketing manager for OPIS by IHS Markit, addressed.

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