If 2020 was the year of the pivot in the media industry, then 2021 will be the time for facilitating connections. This week, Winsight, a large B2B media organization—they now run the National Restaurant Association Show—announced that they will launch a new platform called Restaurant Community later this month.

Two years ago, Fast Company posted an article titled How to Redesign Your Days to Give You Back a Few Extra Hours Every Week. The author listed five categories where we can make changes: Quit Something; Limit Something; Pause Something; Delegate Something; and Add Something. A lot has changed in two years.

by Ronn Levine

In the events Power Panel at BIMS 2020, Orson Francescone, head of FT Live, spoke about how their events work to bring in new subscribers. “We had 160,000 ‘digital delegates’ [this year - attendees to their events], so suddenly those numbers are kind of blowing our model out of the water, in the sense that we are bringing in a huge funnel of new subscribers. That’s a very attractive proposition to someone who owns an integrated media platform like us.”

A 6th grade teacher here in northern Virginia made positive headlines last week for teaching virtually from a treehouse. Nellie Williams said “a lot of math was involved” to remodel the space this summer with her husband, but she enjoys the serenity and uniqueness of the unconventional classroom—and how it connects with students.“They are really excited to have a teacher that is teaching from a treehouse,” she said.

On the NPR quiz show Wait Wait Don’t Tell Me, they've taken to asking celebrity guests on "Not My Job" a multiple choice question—where all the choices are right! It makes sense. Number one, it allows them to give three correct pieces of information, and two, nobody loses. I thought of that watching Jim Sinkinson give his thorough, benefit-laden Copywriting Bootcamp today at Day 2 of BIMS 2020.