Presentations

AM&P 360 Preconference

STRATEGIC

• How to Bring in Revenue With Digital First Strategies and Smart Brand Awareness  |  Slides
• 3 Publishing Hotspots Where You Need to Up Your Investment - and Why  |  Slides
• Not Sure You Understand Social Media? You May Not Know It, But You Do  |  Slides
• Key KPIs and Member Experience Monitoring  |  Slides

Breakout Sessions

DEBATE

• Does Your Publication Need Its Own Brand?  |  Slides
• Is Sponsored Content Killing Your Credibility?  |  Slides
• Diversity & Inclusion: Why Haven't We Made More Progress?  |  Slides 
• State of Journalism in Association Communications - Thriving or Dying? Relevant?  |  Slides
• The Future of Mobile in Association Publishing  |  Slides
• Publishing RFPs: Wake Up from the Nightmare  |  Slides  |  Handout
• Time to Move Beyond Member By-Lined Content?  |  Slides

PRACTICAL

• CONTENT: 10 Key Considerations when Building an Association Content Hub  |  Slides
• CONTENT: Extending Conference Content: How to Purposefully Repurpose & Reuse  |  Slides
• CONTENT: How to Fix the Bottlenecks In Your Content Workflow  |  Slides 1  | Slides 2
• CONTENT: Secrets to Developing Audience Loyalty  |  Slides  |  Video
• REVENUE: Copyright & Trademark Infringement and What It's Costing You  |  Slides
• DESIGN: The Art of Visual Signposts  |  Slides
• DIGITAL: Crowdsourcing Campaigns: Empowering Online Communities to Be the Best Storytellers  |  Handout  |  Slides
• DIGITAL: Time to Rethink Your Media Kit  |  Slides
• DESIGN: Tune Up: Top 10 Design Gaffes You Can Fix Right Now  |  Slides
• SMALL ASSOCIATIONS: 10 Survey Tips for the Small Team  |  Slides
• SMALL ASSOCIATIONS: How to Look Bigger Than You Are |  Slides  |  Handout
• SMALL ASSOCIATIONS: Getting It Done on No Budget: A Low-Cost, Low-Effort Digital Strategy for Association Success  |  Slides
• SOCIAL: The 6 Es of Engagement: How To Connect With Your Audience on Social Media  |  Slides
• WRITING & EDITORIAL: Back to Basics: Back to Basics: Journalism 101 for Associations  |  Slides 1  |  Slides 2

STRATEGIC

• CONTENT: Creating Successful Podcasts for Associations  |  Slides
• CONTENT: They Get Me: How to Sharpen Your Publishing Strategy with Personas  |  Slides  |  Handout 1  |  Handout 2
• COMMUNICATIONS: Strategies to Leverage Content and Lure New Members  |  Slides
• COMMUNICATIONS: Strategies to Leverage Content When Your Members Need it Most  |  Slides
• DESIGN: Know When to Refresh, Redesign or Reimagine  |  Slides
• DIGITAL: Components of a Must-Visit Publication Website  |  Slides
• DIGITAL: How to Remain Relevant In a Digital World  |  Slides
• REVENUE: Generate More Publishing Revenue from Events  |  Slides
• REVENUE: Programmatic Advertising Trend Update  |  Slides
• SOCIAL: How Social Media Should Influence Content Decisions  |  Slides
• WRITING & EDITORIAL: Storytelling and the Lure of Long-Form  |  Slides